The role of the Community Manager is to support the engagement of enterprise social networks managed by SelectMinds’ clients. The Community Manager works closely with the community management team, the client services team, and our clients to drive site usage and engagement.
The role entails supporting the overall marketing and content strategies of our clients. Candidates should have experience with web content management and marketing. Technical intuition, excellent written communication and multi-tasking skills are a must.
Responsibilities:
Create and Source Fresh and Compelling Content
- Identify and repurpose internal client content for publishing to the community site.
- Work with community management team to enhance content strategies for increasing engagement.
- Source relevant external content from the web for posting to community site.
Manage Client Communications
- Create email marketing campaigns to increase community’s website registration, engagement, brand building and client ROI.
- Maintain monthly communication calendars and the development of various types of email communications, including frequent site updates, registration drives, newsletters and other email promotions.
- Support creation of promotional events, contests, and other incentives to maximize participation in communities at minimal cost to client.
Support Community Administrators and Group Leaders
- Monitor activity levels across community and within sub-groups; provide recommendations on how to stimulate activity.
- Provide assistance in use of web site through training and answering of ad hoc questions.
- Contribute to content and help promote best practices.
- Assist in preparation of internal progress reports, presentations.
Key Characteristics of Successful Community Manager:
- Basic HTML and experience editing content for the web.
- Comfortable with supporting clients.
- Excellent writing and communications skills.
- Comfortable speaking in front of clients.
- Extremely organized with ability to effectively multi-task.
